Baseball is a bat-and-ball game played between two teams, usually of nine players each. The pitcher throws a hard, fist-sized, leather-covered ball toward a batter on the opposing team. The game is unique from many other major sports like basketball and football, as there is no clock, giving baseball a slow, methodic pace that is ideal for long, lazy summer days when the game is played. Strategy and subtlety are key elements to winning games.
Baseball as a Sport
Based on the definition of sport in the Oxford Dictionary, baseball is a sport as it involves physical exertion, skill, and competition. It provides the participants, and in most cases the spectators, with entertainment. The game involves physical exertion and therefore qualifies as a sport based on this characteristic. Skill is another crucial aspect – hitting a ball with precision requires practice and talent.
Baseball as Entertainment
While baseball is undeniably a sport, it also serves as a form of entertainment. Today, baseball thinkers are considering changing rules and creating exciting situations to keep kids interested. The aim is to attract a younger audience to ensure the continuation of the huge revenue streams generated by the sport. After all, sports is entertainment. From the antics of mascots to the excitement of A-list stars performing LIVE, there is something for all fans to enjoy.
The MLB Market
The target market for MLB is primarily 18-49 year old males, who account for over 62% of the MLB's market. However, the league is making concerted efforts to appeal to a broader demographic, including children and women.